E-commerce businesses are always popular with potential purchasers. However, the sheer quantity and wide range of information requested by interested parties is always a surprise to clients. This was certainly the case with Birdkids.co.uk, a well established e-commerce business that sources, stocks and sells an exciting range of nature-inspired contemporary childrens gifts. With Gator Business Sales’ experience of selling other e-commerce enterprises, we were able to work closely with the vendors to produce relevant marketing information, and answer any and all questions posed by would-be buyers. Birdkids was listed for sale in late October 2019, with the sale completed to an entrepreneurial couple in January 2020.